Executive Summary
Bayt Alebaa was a prominent player in Saudi Arabia’s home improvement and hardware retail market. The company had experienced the advantages of AWS cloud first-hand when it migrated its website, and was now seeking to maximize cost optimization, reduce time to market and increase competitive differentiation. The retailer relied on AWS Partner Redington Gulf’s expertise to adopt a cloud-first strategy by migrating SAP HANA and Applications from on-prem to AWS Cloud.
About the Bayt Alebaa
Founded in 1985, Bayt Alebaa is a Saudi Arabian-headquartered retail and wholesale corporation that runs chains of stores and warehouses, experienced in trading and manufacturing building materials, such as ceramic tiles, porcelain fixtures, decor, and sanitary materials.
The company is the largest retailer in terms of renovations in Saudi Arabia, with over 5000 employees while having around 14 stores and exhibitions all over the Kingdom and serving a substantial customer base annually.
Customer Challenge
For Bayt Alebaa to achieve its primary objective of establishing a cloud-first strategy, it had to first upgrade its current on-prem infrastructure, which was obsolete and no longer supported by providers. However, as a leading player in the market, the customer couldn’t afford to have any disruptions to its daily operations as this could result in a huge financial impact. This challenge demanded for a solution that would provide the flexibility the company needed to support its ongoing growth and maximize ROI.
Why AWS Cloud?
Post a detailed evaluation of the customer’s challenges and current environment, Redington proposed AWS Cloud as the most ideal solution that met all aspects of the requirements.
Redington proposed a multi-AZ deployment for SAP workload. The customer decided to deploy workload in single AZ with backup due to cost constrains.
AWS Cloud provided effortless flexibility to host applications swiftly and securely without any disruptions to daily operations. Not only was the solution cost-effective but was also scalable and high performing.
Customer Challenges
Bayt Alebaa’s current on prem infrastructure was outdated due to tech-refresh as hardware was going out support
Bayt Alebaa required a solution that would provide the flexibility, the company needed to support its ongoing growth and maximize ROI
Redington proposed a multi AZ deployment for SAP workload. The customer decided to deploy workload in single AZ with backup due to cost constrain
Partner Solutions
Redington presented to Bayt Alebaa AWS migration overview for the SAP workloads to AWS, that starts with assessing the workload and mapping to AWS along with expected TCO on the cloud. BOM included projected costs for EC2 instances, network, storage, and other components. Solution focused on optimizing cost, operation efficiency and smooth migration experience.
Bayt Alebaa will connect to AWS Virtual Private Cloud (VPC) using a secured tunnel VPN. SAP workload deployed on EC2 instances which has Elastic Block Store (EBS) attached to it, for high-performance storage optimized for both throughput and transaction workloads.
Why Bayt Alebaa Chose Redington?
Redington was the partner of choice for Bayt Alebaa as it is a well-regarded entity in the market with years of experience to support its unique expertise and highly skilled technical workforce. Redington also boasts an extensive network of channel partners who have a wide geographical reach. The technology aggregator supported the customer with its in-country experts present on ground, available 24/7.
Results & Benefits
RETAIL
Predictive Modeling -
Inventory, Revenue, demand forecasting and many more
Consumer 360 - Consumer
journey and behavior
Sales Pattern and
Profitability
Campaign analysis
Store location planning
HEALTHCARE
Risk Scoring For chronic
diseases(AKI)
Predicting Patient
Deteriorating
Healthcare Cost
Analysis
Hospital operations -
Improving efficiency through the power of data
Data Management -
Centralized data repository
with single source of truth
MANUFACTURING
Freight Shipment Cost Optimization
Improving Predictive
Maintenance
Compliance Video
Analytics
Supply Chain Analytics
Standard Control Charts
- Quality Assessment
BANKING, FINANCIAL SERVICES AND INSURANCE (BSFI)
Churn Modeling
IT Fraud Analytics / Anti
Money laundering
Customer Segmentation &
Profiling
Lifetime Value
Prediction
Risk & Compliance
Analytics
Next Steps
About Redington Gulf
Redington Gulf, headquartered in Dubai and formed in 1993, serves markets across the Middle East and Turkey. It offers end-to-end supply chain solutions in the areas of IT, telecoms, and digital lifestyle. It has provided solutions for over 290 international brands in the IT and mobility spaces, and serves 38 emerging markets, incorporating solutions using Artificial Intelligence (AI), Robotics, Big Data and Analytics, Internet of Things (IoT), and 5G communications